I met Christina once outside of one of my classic turn up spots, Westway in NYC. It was the casual type of meet and greet during a cigarette break, or ironically, I call it "coming up for air." That was my first one minute interaction and that was it. And then Coachella happened.
As mentioned in my last post, I was stationed in a house with some awesome people on behalf of UGG Australia and StyleCaster, and she was one of those people. Absolutely stunning look both on and off camera, there was no way to avoid shooting her.
As part of this two part photo series, my goal was to demystify and reimagine the brand from a personal perspective. One thing humans are good at doing is judging. We have all grown up with an idea of UGG in our heads. I know I have. Although there are perks to working with brands, such as free product and at times, pay; that doesn't mean you can't elevate your thinking. I wanted this portrait series to demonstrate two things: 1) An ability to capture a new friend/subject in a way I hadn't seen on the Internet or their Instagram accounts. 2) Bring a new perspective and breathe new life into a product that has been, in recent memory, branded as the horrible boot of sorority chicks, teens and 'tweens. (You get the picture.) I think I was able to do just that.
With that, I give you the final installation of the UGG Portrait series shot in Indio, California just 10 minutes away from Coachella at a beautiful ranch style house with some of the funniest people I've ever met. Meet Christina Caradona of Trop Rouge (although, you already know her because she's way way more popular than me).
Clothing Credit: Bikini, Olaya Beach